Show your face

Show your face

Unveil the power of connection and boost your business allure – because in a world where people buy from people, your face is your brand's most compelling invitation to authenticity and trust.

Hello, I’m Anna

I work to give people the tools to empower themselves to show up for the things that inspire them.  In working towards my visions I always strive to hold myself accountable to these guiding principles. 

Empower people to channel their passion and thrive in their dreams

Integrity, to remain truthful, honest and always stick to my word. To manage expectations, to always try to make the most conscious and sustainable choices I can.

Diversity to show that anyone and everyone can have a dream and work towards bettering themselves and the world.

Experience a positive, fun and relaxed journey with me.

Collaboration keeps me fresh and helps me to keep learning with an open and abundant heart.

A little more


Photography isn't just my degree; it's the culmination of an adventurous journey through careers, travels, and motherhood. From dreaming of being a fashion designer to an actress to a ceramicist to a homesteader, I've found my true passion: capturing your brand's essence and getting to experience all of your creativity.

With a Fine Art Photography background and a self titled "Chaser of Light," I'm here to illuminate your best self. Helping businesses shine isn't just my job – it's an honour. Let's make your brand stand out together. Excited to collaborate? Your story deserves to be told, and I'm here to capture it. Ready to shine? Let's create something amazing.

 

Nice things people have said about working with me…

Lucy Biggs - Prescent Ascent

Long-established cliches with regards funeral business imagery. made me feel determined to do something totally different and that’s why I approached Anna.

I feel really proud and happy with the images which in turn makes me feel confident about my work and my offer. Quality, progressive imagery will be of the cornerstones of its success and of future client’s perceptions of what I do.

This is invaluable, which is why I wanted to work with you Anna - I knew its worth was tenfold (and some) your fee.

Sae McGirr- Kimchan Kimci

Even though my business was quite established I often felt my business had an amateur look to it at times as my social media was full of low quality photographs that I had taken myself with my phone. I also I have always wanted to include more of myself and my story with my customers but struggled with how to do this.

A brand shoot is completely worth it. I didn't realise until afterwards how important it was investing a little into my business and marketing through professional help.  I now have amazing shots of me in the kitchen, cooking etc. that I never would have been able to take myself.

I was very nervous at first as I don't like my photo been taken but Anna was is so warm and made me feel so comfortable and I'm over the moon with the way the photos turned out!

Erin Buck - Bizzy Bee Bolly

I booked Anna as I needed new up-to-date photos. I wanted photos that showed fun and happiness and not just head shots or posed beauty shots.

Though, at the time, I was stressed (because of my own hang-ups) I felt empowered when we had finished. I was excited to see my photographs. 

Having a brand photographer, like Folk and Tale, to do your photos is a brilliant investment for your business. A professional that knows the complicated aspects involved and how to use them to your advantage as well as use techniques to make you relax and create a natural smile is priceless.

I am really pleased I took the step to contact Anna at Folk and Tale; she really listened to what I wanted to achieve and supported me throughout the whole process.

Katy - Feather Lettered

I never put my face to the name of my business, which obviously then made me less personable in a way, particularly with social media.


After my shoot with Anna I felt a lot more confident within my skin to share my face! Anna made me feel so much more relaxed and at ease with myself. I'd highly recommend her. Not only for her obvious talent in photography, but also her skill in understanding what would work best for you and your business.

She knew how best to portray and highlight me and how to make me feel comfortable in doing so.

Heidi Reid - Glorious by Heidi

Before my branding shoot with Anna my behind the scenes images were fairly disparate and lacking cohesion. 

I produce a couple of accessory collections a year which I have had professionally photographed and feel are a strong reflection of my products, but the strength of those images have historically not been matched by my personal branding images which are pieced together photos taken by me and the odd snatched image from photoshoots where I have been a supplier. 

This has left me reluctant to plan marketing around the use of branding imagery as I know to date it hasn't effectively told the story of my brand.

Having seen the branding photos taken by Anna I'm extremely excited about the opportunities I now have to plan and execute a new and improved marketing strategy that utilises the strength of telling my story to my ideal clients through the images I use on my website, in my social media, and in every conversation I have with industry publications and friends!

Charlie Oakley - Balance Pilates

I always felt like I was struggling with social media posts, and felt like my instagram & website looked unprofessional. I didn't feel very inspired to post about the business due to lack of content and would often second guess my posts or even delete them because I didn't like the way they looked.

The website looks SO much better, very slick and much more professional! And I feel the photos really reflect the feel and energy of the studio. My social media accounts have so much more activity I have had a lot more inquiries, interest and most importantly new clients joining the Balance community,

If you’re thinking about working with Folk & Tale then I would say definitely go for it!! Anna is wonderful to work with. From day 1 she made sure she knew exactly what I wanted for my branding shoot, and worked hard to create it. She was very calm and approachable on the day and worked very quickly with a lot to squeeze in. The images are just perfect, and I couldn't be happier with them, She has helped take my small business to the next level, I am already excited for booking another shoot with her one day!

One of the loveliest reviews I have received

Working with Anna was one of the best photography experiences I’ve ever had. I had a very specific vision that I explained to her and she surpassed my expectations in every way. She is such an artist, and so innovative yet also put me incredibly at ease. I felt I was just walking through the woods with a good friend.
— Alli Mary Epp

“It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

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